Clarity and Confidence for Sustainable Growth
Make better marketing decisions, focus on what matters, and grow faster with science-backed strategies.

What are you looking for?
Strategic Clarity & Advisory
Even experienced leaders benefit from a second perspective.
In these focused sessions, I stress‑test your ideas, uncover blind spots, and help you make confident decisions quickly.
Focused Strategic Projects
Some challenges need more than one session.
I work with you on a specific strategic issue, from refining your positioning to shaping a go‑to‑market plan, and deliver clear solutions you can act on right away.
Ongoing Advisory Support
If you want a trusted partner over time, I’m here to support you regularly.
Advisory sessions keep you sharp, help you prioritize effectively, and ensure your strategy stays on course as things change.
Learn about evergreen ideas in business and strategy on the "Brands of Value" Podcast
BRANDS OF VALUE
The podcast about evergreen ideas
in Business & Marketing
What is the idea behind Hexagram Creative?
Hexagram was born from a simple question:
What if marketing took its rightful place at the centre of business thinking?
Not stuck in a communications box, but leading the way with insight, creativity, and purpose.
Too often, marketing is reduced to communication. But to me, it’s much more than that. I believe marketing should be a customer-centric, business-driven, creative unit at the core of product, price, place, and promotion.
I built Hexagram to help break down the silos that marketing is stuck in. With established companies, I work to reconnect them with what marketing truly is.
With startups, I help lay the right foundation from the beginning, before bad habits form.
At the same time, I try to tackle the broader education gap in our field. Through my podcast Brands of Value, I speak with industry experts about evergreen ideas that go beyond trends and touch the core of what makes marketing meaningful.
Alongside that, I use speaking engagements and content to make strategic thinking more accessible for those who want to do things differently.
This isn’t about flashy campaigns or big claims. It’s about asking better questions, making sharper decisions, and helping brands grow with clarity and intention.